You may remember Adly, a startup that in-stream ad network for celebrities and brands on social platforms like Twitter and MySpace. The company was also helping celebs promote brands on Facebook, but got the boot from Facebook (read more about why here). For background, Ad.ly links up advertisers with influencers and celebs and then distribute links to marketing campaigns through the celeb?s Tweet streams and MySpace updates streams with full disclosure. Today, the company is launching an analytics dashboard which is designed to help top influencers manage and grow their audiences on Twitter. The dashboard provides brands and celebrities with audience demographics of their followers and reveals who your top influencers are, which influencers and fans are messaging you, mentioning you, and retweeting your content.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/LIWshLkfhSU/
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